浅谈高校街舞队的体育营销策略

目前许多高校都建立了自己的街舞代表队,为我国街舞运动的发展做出了贡献,但高校街舞队的经费问题一直制约着队伍的发展。针对这一问题,建立高校街舞队体育营销体系,并从中获得了成功,为我国这一新兴群众体育项目的发展奠定了坚实的基础。

Athletic Marketing Strategy on Colleges' Hip-Hop Dancing Team

With the rapid development of Hip-hop dancing team,every university established their deputations of Hip-hop dancing team,which helps the development of Hip-hop increasing greatly,whereas the problem of expanses for deputations restricts this development.The mold of the marketing system for Hip-hop dancing in university is designed in this paper and it has been successfully fulfilled, thus lays the foundations of marketing for Hip-hop dancing in Chinese universities. The industry of physical education in universities is also extended,which makes the new athletics develop easier in the future.