基于德尔菲法和AHP法的良山旅游资源评价研究

本研究应用德尔菲法等方法对良山风景区旅游资源进行基础调研、分类归纳，并对良山旅游资源进行数据建模，应用AHP法构建判断矩阵，通过求判断矩阵的最大近似特征值确定各因子的权重和排序，最后运用一致性检验得到良山旅游资源评价方面信度结论。通过对良山风景区旅游资源评价的定量分析，为加大良山多元素旅游资源的开发力度、加大旅游形象的宣传力度、优化旅游配套资源提供数据支撑和决策依据。

On Evaluation of Tourism Resources in Langshan Scenic Area Based on Delphi Method and AHP Method

In this study, Delphi and other methods are used to give a basic research and classifica- tion on Langshan scenic tourist resources, and mathematical model about the Langshan travel resources is established. Then, AHP method is used to construct the judgment matrix and seek their approximate eigenvalue so as to determine the corresponding factor weights. Finally, the consistency test is used to get the reliability conclusions on Langshan travel resources evaluation. At the same time, data support is based on quantitative analysis of evaluation on Langshan tourism resources in order to increase the Langshan multi - elements of tourism resources and development efforts, increase tourism image propa- ganda, and optimize the tourism supporting resources.