| 廊坊市城市无形资产经营的问题研究 |
| |
| 引用本文： | 刘舜,;田亚平,;张建涛.廊坊市城市无形资产经营的问题研究[J].华北航天工业学院学报,2008(3):36-39. |
| |
| 作者姓名： | 刘舜 ;田亚平 ;张建涛 |
| |
| 作者单位： | 北华航天工业学院经济管理系 河北廊坊065000(刘舜，田亚平)，廊坊市国资委 河北廊坊065000(张建涛) |
| |
| 基金项目： | 廊坊市软科学计划项目（2007050305） |
| |
| 摘 要： | 随着我国城市化程度的进一步提高，城市无形资产在城市发展中的地位和作用愈发凸显。本文从城市经营的角度出发，探讨了城市无形资产经营的内容和重要意义，对廊坊市城市无形资产经营进行了分析，并提出了提升城市无形资产经营的相应建议。
|
| 关 键 词： | 无形资产 城市经营 城市品牌 |
Exploring the management of Langfang Urban Intangible Assets |
| |
| LIU Shun TIAN Ya-ping ZHANG Jian-tao.Exploring the management of Langfang Urban Intangible Assets[J].Journal of North China Institute of Astronautic Engineering,2008(3):36-39. |
| |
| Authors: | LIU Shun TIAN Ya-ping ZHANG Jian-tao |
| |
| Institution: | LIU Shun1 TIAN Ya-ping1 ZHANG Jian-tao2 |
| |
| Abstract: | With the development of our country urbanization,the role of urban intangible asset in urban development is more and more important.From the perspective of urban management,this article has discussed the content and importance of urban intangible asset management,and analyzed the management of Langfang urban intangible asset.In addition,it proposed the solutions of the urban intangible asset management. |
| |
| Keywords: | intangible assets Urban management Urban brand |
| 本文献已被 CNKI 维普 等数据库收录！ |
