基于生态位理论的旅游价值链整合研究

从生态位的角度切入，提出旅游生态位具有双重属性、动态性、差异性和系统性的特征。基于这一理论基础重新审视旅游价值链，扩大了旅游价值链的构成内涵，在深入分析旅游资源、旅游市场、旅游服务和旅游环境对旅游价值链的影响过程后，提出从旅游生态位分离、旅游生态位扩充、旅游生态位创新、旅游生态位协调等方面进行旅游价值链整合的路径。

Research on Tourism Value Chain Integration Based on Niche Theory

Based on the analysis of niche theory, this paper put forward four characteristics of tourism niche, including dual attribute, dynamic, divergence and systematic. Based on this theory, we start to look at tourism value chain from a different angle and expand the meaning of its constitution. After analyzing the In- fluence of tourism resources, tourism market, tourism services and tourism environmental on the tourism value chain, we propose to integrate tourism value chain from the tourism niche separation, tourism niche expan- sion, innovations and coordination.