我国饮料行业企业品牌危机管理

以本土碳酸饮料行业为例，首先分析饮料行业品牌危机的现状及存在的问题，然后针对存在的问题提出解除品牌危机的途径。并援引国外具有代表性意义的饮料品牌危机案例，强调本土饮料企业要想在竞争中取得优势地位，就必须注重自身的品牌管理，慎重对待品牌危机。文章在分析饮料行业品牌危机现状时，根据其共性与个性，提出了把品牌危机分为行业性品牌危机和个体性品牌危机的新思路。     

廊坊市新农村建设中的生态环境存在的问题及对策

和全国其他地方一样,廊坊市在大力推进社会主义新农村建设的过程中,也面临着农村生态环境恶化的困境。为了实现农业生产发展和农村生态环境保护之间的平衡,政府应当加大公共财政支出向农村地区倾斜的力度,坚持规划先行、服务跟进的原则,切实改善人居环境,强化农村生态环境保护法制的实施,把新农村建设成为生态良好的新农村。     

自杀现象透析

自杀是生理、心理和社会的异常.自杀作为一种特殊的社会现象,是由人类心理、家庭、社会生活、人际关系、身体与精神疾病等各种错综复杂的因素所产生的一种社会病.因此,我们的当务之急是正确地认识这一种现象,并建立起危机预防"安全网".     

“Modular Biospheres” – New testbed platforms for public environmental education and research

This paper will review the potential of a relatively new type of testbed platform for environmental education and research because of the unique advantages resulting from their material closure and separation from the outside environment. These facilities which we term “modular biospheres”, have emerged from research centered on space life support research but offer a wider range of application. Examples of this type of facility include the Bios-3 facility in Russia, the Japanese CEEF (Closed Ecological Experiment Facility), the NASA Kennedy Space Center Breadboard facility, the Biosphere 2 Test Module and the Laboratory Biosphere. Modular biosphere facilities offer unique research and public real-time science education opportunities. Ecosystem behavior can be studied since initial state conditions can be precisely specified and tracked over different ranges of time. With material closure (apart from very small air exchange rate which can be determined), biogeochemical cycles between soil and soil microorganisms, water, plants, and atmosphere can be studied in detail. Such studies offer a major advance from studies conducted with phytotrons which because of their small size, limit the number of organisms to a very small number, and which crucially do not have a high degree of atmospheric, water and overall material closure. Modular biospheres take advantage of the unique properties of closure, as representing a distinct system “metabolism” and therefore are essentially a “mini-world”. Though relatively large in comparison with most phytotrons and ecological microcosms, which are now standard research and educational tools, modular biospheres are small enough that they can be economically reconfigured to reflect a changing research agenda. Some design elements include lighting via electric lights and/or sunlight, hydroponic or soil substrate for plants, opaque or glazed structures, and variable volume chambers or other methods to handle atmospheric pressure differences between the facility and the outside environment.     

从美国的经济衰退看市场失灵

市场经济在发展过程中,往往会出现失灵。当人们分析这个问题时,一般只是从市场本身去寻找原因,妄图依靠市场自身的力量去克服,而忽视了实质问题。在借鉴前人已有成果的基础上,力图从宏观的、深层次的角度出发,结合近年来美国经济发展的实例,去找出引发市场失灵的真正原因,并提出解决它的一些办法。     

打造河北省生态园型农业特色产业集群研究

农业特色产业作为新的经济增长点,并且日益成为目前农村经济发展面临的新课题和拉动内需的新机遇。同时也应该看到,由于长期不合理的盲目开发等原因,农业生态环境恶化和自然资源紧缺的问题日益严峻,生态农业问题的提出是农业经济可持续发展的必然。本文结合河北省农业特色产业的发展现状,总结其存在的问题,分析河北省农业特色产业集群的可行性,进而提出以增长极理论为理论基础,构建生态园型的农业特色产业集群的相关建议。     

Carbon dioxide dynamics of combined crops of wheat,cowpea, pinto beans in the Laboratory Biosphere closed ecological system

A mixed crop consisting of cowpeas, pinto beans and Apogee ultra-dwarf wheat was grown in the Laboratory Biosphere, a 40 m³ closed life system equipped with 12,000 W of high pressure sodium lamps over planting beds with 5.37 m² of soil. Similar to earlier reported experiments, the concentration of carbon dioxide initially increased to 7860 ppm at 10 days after planting due to soil respiration plus CO₂ contributed from researchers breathing while in the chamber for brief periods before plant growth became substantial. Carbon dioxide concentrations then fell rapidly as plant growth increased up to 29 days after planting and subsequently was maintained mostly in the range of about 200–3000 ppm (with a few excursions) by CO₂ injections to feed plant growth. Numerous analyses of rate of change of CO₂ concentration at many different concentrations and at many different days after planting reveal a strong dependence of fixation rates on CO₂ concentration. In the middle period of growth (days 31–61), fixation rates doubled for CO₂ at 450 ppm compared to 270 ppm, doubled again at 1000 ppm and increased a further 50% at 2000 ppm. High productivity from these crops and the increase of fixation rates with elevated CO₂ concentration supports the concept that enhanced CO₂ can be a useful strategy for remote life support systems. The data suggests avenues of investigation to understand the response of plant communities to increasing CO₂ concentrations in the Earth’s atmosphere. Carbon balance accounting and evapotranspiration rates are included.     

欧洲一体化进程中的重大危机与解决机制

欧洲一体化是人类历史上第一个以国家联盟为基础的区域一体化国际组织,它不仅在实现欧洲和平、推动欧洲经济和社会发展方面具有重要意义,而且对世界经济和政治产生了深远的影响。欧洲一体化进程并非一帆风顺,出现过一些重大危机,但每次危机都被化解。正确处理建设中的危机与危机中建设之间的关系,原则性与灵活性相结合,以动态目标推动欧洲一体化进程,集团性和开放性相结合的整合机制,构建一个不可逆转的一体化框架体制,形成了欧洲一体化进程中化解危机的有效机制。     

县域土地利用与生态环境关系探讨

以福建省云霄县作为探讨案例，根据存在的生态环境问题，并结合土地利用现状，提出创建环境友好型土地利用模式、大力加强生态建设、加强区域环境整治力度三点建议，从而探讨县域土地利用与生态环境协调发展的可行性。     

Tightly closed ecological systems reveal atmospheric subtleties – experience from Biosphere 2

Processes which produce slow changes in air composition in a closed ecological system (CES) may not be noticed if the leak rate of the CES is significant. Dilution of the system’s air with outside air can mask these processes. A tightly closed CES provides the opportunity for slow changes to accumulate over time and be observed and measured. Biosphere 2 (volume 200,000 m³) had a low leak rate of less than 10 percent per year. Oxygen declined slowly at varying rates reflecting seasonal influences, which averaged to about 140 ppm per day during the first 16 months of the two-year closure. Computer simulations of the observed rate of oxygen loss combined with other hypothetical leak rates suggest that the decline would have been hidden by a leak rate as low as one percent per day. Sealing Biosphere 2 involved rigorous design specifications and inclusion of two expansion chambers (called “lungs”) to accommodate expansion/contraction of the atmosphere, which enabled limiting the pressure difference between inside and outside atmospheres to the range of ±8 Pa (0.08 mBar). Measurement of leak rate was by two methods: the first, measuring the rate of deflation of the lungs while holding a constant elevated pressure differential enabled calculation of an estimated leak rate within the usual operating pressure differential range; the second was to measure the progressive dilution of trace gases spiked into the atmosphere. Both methods confirmed leakage to be less than 10 percent per year. Operational data from the 40 m³ Laboratory Biosphere is used to illustrate how normal variations of temperature, humidity and barometric pressure would combine to force leakage and rapidly dilute the internal atmosphere if it were not equipped with a lung. It is demonstrated that very high degrees of closure for a CES enable experimental observation of small imbalances in atmospheric cycles or slow accumulation of trace gases that could otherwise be masked by dilution with atmosphere external to the CES.