| 非英语院校开设商务英语专业的实践研究——以西安邮电大学为例 |
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| 引用本文： | 马友.非英语院校开设商务英语专业的实践研究——以西安邮电大学为例[J].西安航空技术高等专科学校学报,2014(4):94-96. |
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| 作者姓名： | 马友 |
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| 作者单位： | 西安邮电大学外国语学院,陕西西安710121 |
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| 摘 要： | 加入WTO以来,社会亟需一批既懂英语又懂商务专业技术的人才,这对高校开设商务英语专业而言是一个良好的契机。以西安邮电大学为例,探究如何顺利开展商务英语教学,结合其特点,从课程、师资、教学模式等多方面进行课程建设改革,对于培养企业需要的商务英语复合型人才具有重要意义。
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| 关 键 词： | 商务英语 课程 师资 教学模式 |
A Practical Research on Non-English Universities Opening Business English Major---A Case Study of Xi＆#39;an University of Posts and Telecommunications |
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| MA You.A Practical Research on Non-English Universities Opening Business English Major---A Case Study of Xi＆#39;an University of Posts and Telecommunications[J].Journal of Xi'an Aerotechnical College,2014(4):94-96. |
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| Authors: | MA You |
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| Institution: | MA You (Department of Foreign Languages, Xi＇an University of Posts and Telecommunications, Xi＇an, 710121, China) |
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| Abstract: | Since China＇s entry to the WTO ,as one of world＆#39;s major trading nations ,many enterprises ur-gently demands talents w ho know English and business professionally .It is really a rare opportunity for our university to set up Business English major for non-English-majored students . In order to indulge smoothly on Business English teaching , the university needs to carry out various reforms on courses , teaching staff and teaching mode so as to truly cultivate multi-talents of Business English . |
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| Keywords: | Business English courses teaching staff teaching mode talents |
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