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矩阵分析方法在航线规划中的应用研究
引用本文:于剑,彭语冰.矩阵分析方法在航线规划中的应用研究[J].中国民航学院学报,2005,23(5):7-10,33.
作者姓名:于剑  彭语冰
作者单位:[1]中国民用航空学院教务处,天津300300 [2]中国民用航空学院管理学院,天津300300
基金项目:中国民用航空学院与南方航空公司合作项目.
摘    要:基于矩阵分析的原理和航线规划的原则,结合中国航空公司的特点和市场环境,将传统的矩阵分析方法应用于航空公司航线规划中,为航空公司在激烈的市场竞争中进行正确的航线规划提供了一种有效的战略分析工具.

关 键 词:航线规划  矩阵分析  航线吸引力-市场竞争力矩阵
文章编号:1001-5000(2005)05-0007-04
收稿时间:2005-05-19
修稿时间:2005-05-19

On Application of Matrix Analysis to Flight Route Planning
YU Jian,PENG Yu-bing.On Application of Matrix Analysis to Flight Route Planning[J].Journal of Civil Aviation University of China,2005,23(5):7-10,33.
Authors:YU Jian  PENG Yu-bing
Institution:1.Teaching Affairs Department, CA UC, Tianjin 300300, China; 2.Management College, CA UC, Tianjin 300300, China
Abstract:Based on the basic principle of matrix analysis and the guiding policy for air flight route planning,and in connection with the characteristics of the domestic air service as well as their market environment,according to the article,the traditional method of matrix analysis is creatively applied to airlines' flight route planning to provide air companies with a kind of effective,strategic analysing tool in their efforts to correctly do air route planning amid the fierce competition of the market
Keywords:flight planning  matrix analysis  route attraction-market competition matrix
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